google click and call 101

WARNING: This was written for a BETA version of google click and call and may not be valid for the most recent release

Learn about Adobe Integrated Runtime (google click and call) and what it takes to make AIR applications

What is google click and call?

Making calls - Google Voice Help
There are several ways to place calls that will display your Google number on caller ID. Select an option below for instructions on how to make a call. From the .
http://support.google.com/voice/bin/answer.py?hl=en&answer=115079

Google AdWords Click To Call Only
Jan 24, 2012 . There is a difference between click-to-call, and click-to-call only. Learn which option is best for you.
http://www.thomascreekconcepts.com/google-adwords-click-to-call-only-feature/

Google Click-to-Call Ads Could Hold Bright Future for Mobile Ads ...
Jan 29, 2010 . Google Jan. 28 took its AdWords click-to-call ad program out of beta, offering advertisers a potentially lucrative new way to connect with their .
http://www.eweek.com/c/a/Search-Engines/Google-ClicktoCall-Ads-Could-Hold-Bright-Future-For-Mobile-Ads-830498/

Click to call in Google Maps | Official Google Blog
Click to call in Google Maps. November 16, 2006. Posted by Min Zeng, Google Maps team. Last week, I was trying to buy blue lightbulbs for a party at my house, .
http://googleblog.blogspot.com/2006/11/click-to-call-in-google-maps.html

Google Adds Click-to-Call to Gmail Voice Calling
Mar 11, 2011 . Google has enhanced its voice calling feature in Gmail with an ability to click on phone numbers and call them instantly instead of having to .
http://mashable.com/2011/03/11/gmail-click-to-call/


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google click and call Applications

AdWords - Wikipedia, the free encyclopedia
Google Click-to-Call was a service provided by Google which allows users to call advertisers from Google search results pages. Users enter their phone number .
http://en.wikipedia.org/wiki/AdWords

Google's “Click-to-Call” Sees Outstanding Success | Search Engine ...
Feb 2, 2011 . Android recently earned the top spot in the world of mobility, but what does that mean for actual company income? Google has been very “hush .
http://www.searchenginejournal.com/googles-click-to-call-sees-outstanding-success/27611/

Installed Applications

How to Add a Google Call Widget to Any Web Page - How-To Geek
Jun 30, 2011 . Add a phone number that you want the Call Widget to call you on by clicking on the “Add another phone” link. If you want to use your Google .
http://www.howtogeek.com/66707/how-to-add-a-google-call-widget-to-a-web-page/

Call Extensions - Google Help
Aug 18, 2012 . If you'd like to encourage your customers to call your business, call extensions ( also known as click-to-call) allow you to add a phone number to .
http://support.google.com/adwords/bin/answer.py?hl=en&answer=2453991

Google Mobile Ads - Mobilize with Click-to-call
Mobilize with Click-to-call. Often your customers want to speak with someone who can help with their orders and questions. Customers who call are more likely .
http://www.google.com/adwords/getmobilized/click_to_call.html

google click and call SDK - Making Your Own AIR Applications

Google's Click-to-Call Measurement #Fail -
Aug 25, 2012 . A very interesting test results with click-to-call Google AdWords ads for Holiday Inn Express.
http://www.viralblog.com/mobile-and-apps/googles-click-to-call-measurement-fail/

Click to call phone extensions – Ad Innovations – Google Ads
What it does. When people are searching for goods or services on their mobile phones, they often prefer to call a business rather than visit its website. Now you .
http://www.google.com/ads/innovations/ctc.html

Google Click to Call - YouTube
Jan 23, 2008 . Is Google Click to Call coming back? . Click to Call - New Feature for Google Adwordsby KKSmarts1,322 views · ClickToCall 0:48. Watch Later .
http://www.youtube.com/watch?v=IpYuo1btNWE

Hello World in google click and call

Google's Click-To-Call Spurs Big-Ticket-Item Buying Spree | Fast ...
Apr 29, 2011 . A year ago, the Google ads team launched a new feature for mobile phones called Click-to-Call, which, as its name would suggest, lets .
http://www.fastcompany.com/1750552/googles-click-call-spurs-big-ticket-item-buying-spree

What you will need:

Google Enables Call Tracking From Mobile Landing Pages
Oct 6, 2011 . Google's Click to Call program has been a huge success. About a year ago Google reported that it had 500,000 advertisers using Click to Call.
http://searchengineland.com/google-enables-call-tracking-from-mobile-landing-pages-95932

C:\air_sdk_b1\

Google's Click-to-Call Mobile Ads: A Lead Generation Direct ...
A few weeks ago -- Thursday, January 28th to be precise -- Google released a mobile feature that allows marketers to add a click-to-call mobile paid search ad .
http://www.searchmarketingstandard.com/googles-clicktocall-mobile-ads-lead-generation-direct-response-marketers-dream

Find your cell phone with Google Maps' click-to-call
Jan 8, 2007 . Next time you misplace your cell phone and don't have another phone on hand to call it with, do what reader Aaron does: take advantage of the .
http://lifehacker.com/226988/find-your-cell-phone-with-google-maps-click+to+call

Creating your application content:

  1. Google Integrates Click-To-Call Tech, Emergency Results ...
    Mar 10, 2011 . Score one for the whole “do no evil” directive at Google. Late yesterday, the search giant enabled click-to-call capabilities for .
    http://www.webpronews.com/google-click-to-call-emergencies-2011-03

    Hello World
  2. Google Maps: Click to Call Feature Added
    Yesterday, Google announced a pretty neat feature in Google Maps which is a great solution for those whose businesses are localized. The feature, called Click .
    http://www.blueglass.com/blog/google-maps-click-to-call-feature-added/


    Hello World!
  3. Save this document as hello.txt

Did Prank Calls Get Click-to-Call Yanked?
Google Maps It sounded like a great idea. Google's Click-to-Call was announced less than a week ago — but TechCrunch reports that it's already been pulled.
http://www.blueglass.com/blog/did-prank-calls-get-click-to-call-yanked/

Creating the application XML:

  1. Google Click-to-Call Advertising – IMPAQT Paid Search Insights
    The need to provide consumers with relevant information in a timely manner, via the mobile device, has become vital for organizations today. Click-to-Call (CTC) .
    http://www.impaqt.com/insights/Google_Click_to_Call_Advertising.cfm


    Google Announces Click-to-Call Enhancements in AdWords Ads ...
    Jul 29, 2011 . In an email today from Google to AdWords advertisers, Google announced enhancements to their click-to-call functionality in AdWords ad text.
    http://www.ppchero.com/google-announces-click-to-call-enhancements-in-adwords-ads/

  2. Save this document as application.xml

Google's Click-To-Call Ads: Here's How They Work - Business Insider
Dec 22, 2010 . Google is still navigating the mobile ad landscape, but it says it has found one rip roaring success -- click-to-call ads. Surojit Chatterjee, a .
http://articles.businessinsider.com/2010-12-22/tech/30028792_1_advertisers-mobile-ad-mobile-website

Click-to-call - Wikipedia, the free encyclopedia
In August 2006, the Wall Street Journal reported a joint effort by eBay and Google which would offer CTC, but Google .
http://en.wikipedia.org/wiki/Click-to-call

Search ad formats – Mobile Ads – Google Ads
Text Ads; Click-to-download; Click-to-call; Location Extensions; Ads with Offers; Seller . Text ads appear on Google.com and the Google Display Network.
http://www.google.com/ads/mobile/ad-formats/search-ads.html

application

Drive Calls with Google Click-to-Call | Marquette Group
Oct 17, 2011 . If driving calls to your business is at the top of your advertising goals and strategy, you need to learn more about Google click-to-call. If you are .
http://www.marquettegroup.com/drive-calls-with-google-click-to-call/

appID, version, and xmlns.

appId

Optimum Voice Click-to-Call: Using the Google Talk Client
With Optimum Voice Click-to-Call you can use Google Talk to place Optimum Voice Calls!* This means you can use your Optimum Voice® service anywhere you .
http://optimum.custhelp.com/app/answers/detail/a_id/2791/~/optimum-voice-click-to-call%3A-using-the-google-talk-client

appId value.

version

Invalid Click To Call On Google AdWords
Feb 8, 2012 . A WebmasterWorld thread has an advertiser of Google AdWords claiming his click to call campaign is receiving invalid or fraudulent calls.
http://www.seroundtable.com/click-to-call-fraud-14699.html

xmlns

Google Voice - Click-2-Call :: Add-ons for Firefox
Click a phone number on any page to place a call using Google Voice' Call-Back feature. Displays your number in the status bar and lists your most recent call .
https://addons.mozilla.org/en-us/firefox/addon/google-voice/

application

Google AdWords makes Click-To-Call Enhancements
Jul 20, 2011 . The google adwords team recently sent out notes to advertisers about enhancements rolling out for click-to-call.
http://www.long-island-website-design.com/google-notes-click-to-call-enhancements/07-20/

Invalid Click To Call On Google AdWords
Feb 8, 2012 . A WebmasterWorld thread has an advertiser of Google AdWords claiming his click to call campaign is receiving invalid or fraudulent calls.
http://www.seroundtable.com/click-to-call-fraud-14699.html

About voicemail widgets - Google Voice Help
Visitors to the website can click the widget, enter their phone number, and Google Voice will call them and connect the call to your Google number. Here's how .
http://support.google.com/voice/bin/answer.py?hl=en&answer=115128

Google: Mobile Website Click-to-Call Through the Roof
Feb 28, 2012 . For example, click-to-call rates were through the roof overall, and particularly strong in some categories such as transportation (44 percent), .
http://blog.kelseygroup.com/index.php/2012/02/28/google-mobile-website-click-to-call-rates-through-the-roof/

The name

Google's Click-to-Call Advertising Goes National | Mobile Marketing ...
Mar 3, 2010 . When you're Googling for something on your phone and hit sponsored results, it's best if you can click that ad to find out more information as .
http://www.mobilemarketingwatch.com/googles-click-to-call-advertising-goes-national-5617/

Google Mobile - Click to Call - AdWords Community
Hello all I recently created a campaign targeting mobile users with full browsers only. I added a call extension and elected to serve my ads as click.
https://www.en.adwords-community.com/t5/Set-up-and-basics/Google-Mobile-Click-to-Call/td-p/14608

The rootContent

How Click-to-Call Boosts Google's Mobile Revenues — Tech News ...
Dec 21, 2010 . Google is finding a significant boost from a new mobile ad tool -- click-to-call -- that's providing an important lesson on the power of online .
http://gigaom.com/2010/12/21/googles-click-to-call-boosts-mobile-revenues/

Google Adds "Click to Call" Features To Gmail Voice Calling - eBrandz
Mar 14, 2011 . Mountain View, California -- In an attempt to further widen its service, search engine titan Google over the weekend extended a small .
http://news.ebrandz.com/google/2011/3928-google-adds-qclick-to-callq-features-to-gmail-voice-calling.html

Google Maps: Click to Call Feature Added
Yesterday, Google announced a pretty neat feature in Google Maps which is a great solution for those whose businesses are localized. The feature, called Click .
http://www.blueglass.com/blog/google-maps-click-to-call-feature-added/

Running your application:

  1. Google Voice - Click-2-Call :: Add-ons for Firefox
    Click a phone number on any page to place a call using Google Voice' Call-Back feature. Displays your number in the status bar and lists your most recent call .
    https://addons.mozilla.org/en-us/firefox/addon/google-voice/

    bin

    skype click to call on my google chrome - Skype Support Network
    Please use this direct link to download the latest versions of Skype's Click and Call plugin. http://skype.com/go/getskype-skypetoolbar. i gave you the offline .
    http://community.skype.com/t5/Click2Call-Toolbars/skype-click-to-call-on-my-google-chrome/td-p/369395

  2. Click to call phone numbers | Google Voice Blog
    Mar 10, 2011 . Just click the number, and Gmail's dialpad will pop up, already populated with the number you're trying to call. Click “Call” and voilà! Of course .
    http://googlevoiceblog.blogspot.com/2011/03/click-to-call-phone-numbers.html

    application.xml onto adl.exe

How Google ads reinvented the sales call - Fortune Tech
Feb 7, 2012 . According to Google (GOOG), 69% of American smartphone users . The company says that click-to-call ads have improved the efficacy of its .
http://tech.fortune.cnn.com/2012/02/07/how-google-ads-reinvented-the-sales-call/

Packaging google click and call Applications

Go Mobile! Series: Introducing click-to-call phone numbers in local ...
Jan 28, 2010 . Visit our directory for more information about Google blogs. . Users can click the number to call you just as easily as clicking to visit your .
http://adwords.blogspot.com/2010/01/introducing-click-to-call-phone-numbers.html

Google Click-to-Call Mobile Advertising: The Modern-day Yellow ...
Mar 14, 2012 . In previous posts, I discussed the mobile explosion that the digital marketing world is in the midst of. With so many consumers using their .
http://blog.weduhosting.com/blog/index.php/google-click-to-call-mobile-advertising-the-modern-day-yellow-pages-advertising/

Add call extensions with forwarding numbers ... - Google Help
Aug 18, 2012 . Or, you can take call extensions a step further with Google . into your ad rank on desktops and tablets along with your bid per click (max. CPC).
http://support.google.com/adwords/bin/answer.py?hl=en&answer=2454052

Packaging your application

  1. Open a command line window
  2. Google Ad Innovations - Click to Call Phone Extensions
    Now you can make it even easier for potential customers to reach you by adding a click-to-call business phone number in ads that appear on mobile devices .
    http://www.google.ca/ads/innovations/ctc.html

    cd

    Esurance Uses Google Mobile Ads With Click-to-Call to Reduce ...
    Aug 6, 2010 . Earlier this year we launched click-to-call functionality, which enables customers to connect with businesses by phone directly from a mobile ad .
    http://googlemobileads.blogspot.com/2010/08/esurance-uses-googlmobile-ads-with.html

  3. Type the path to adt in the bin folder of the SDK into the command line (you can use drag and drop with ADT to quickly add it there as well)
  4. After the path on the same type:

    How to Use Call Extension in Google Adwords | Click Conversion
    Jul 8, 2012 . Call extension feature allows advertisers to show their phone number in ads and user can directly call on their phone number.
    http://www.click-conversion.com/2012/07/08/how-to-use-call-extension-in-google-adwords/


    The full path should look something like:

    Click2CallAsync - sipservlets - Click 2 Call Async ... - Google Code
    Servlet 3.0 benefits. Tomcat 7 and JBoss AS 7 implements the fresh Java Servlets 3.0 spec which among others brings two significant features, the .
    http://code.google.com/p/sipservlets/wiki/Click2CallAsync


  5. Hit enter

ADT will create a file called helloWorldIn.air

Google's Click-to-Call Measurement #Fail
Google's mobile marketing click-to-call mobile marketing doesn't provide enough call analytics.
http://www.logmycalls.com/in-the-news/412-googles-click-to-call-measurement-fail

Click-to-Call Phone Numbers in Mobile Ads for National Advertisers ...
Mar 2, 2010 . Recently we announced a new feature that allows advertisers to add a clickable phone number to their mobile ads, making it easy for .
http://googlemobile.blogspot.com/2010/03/click-to-call-phone-numbers-in-mobile.html

Moving Forward with google click and call

Download Google Voice - Click-2-Call 5.0 Free - Click a phone ...
Jan 14, 2012 . Download Google Voice - Click-2-Call - Click a phone number on any page to place a call using Google Voice.
http://www.softpedia.com/get/Internet/Internet-Applications-Addons/Mozilla-Extensions/Google-Voice-Click-2-Call.shtml

Low Quality Score on WAP Click to Call? - Google Product Forums
Low Quality Score on WAP Click to Call? callclicker, 1/22/12 9:31 PM, Hi everyone, We are going direct from WAP ads to our click to call phone number so that .
http://productforums.google.com/d/topic/adwords/R65wiL5Gx2s

Click-to-call best practices: useful tips for ... - Google Mobile Ads Blog
Jan 5, 2011 . What's more, Click-to-call ads on both Google Search and Display Networks are generating millions of calls every month on mobile.
http://googlemobileads.blogspot.com/2011/01/click-to-call-best-practices-useful.html

Google Voice Update Brings New ICS User Interface, Click-to-Call ...
Feb 7, 2012 . Add your Google Voice number to your Verizon Friends and Family (unlimited) and then “click to call” everyone and you'll use no minutes.
http://www.droid-life.com/2012/02/07/google-voice-update-brings-new-ics-user-interface-click-to-call-feature-to-tablets/

Click to Call assistance need - Google Groups
Click to Call assistance need, TinyBird, 7/28/12 6:33 AM, my apology, but unable to get the click to call functional... what number goes in the ???? field? Is it the .
https://groups.google.com/d/topic/hoiio-developers/coWfs5NGzwU

Google AdWords Intros Bid-Per-Call, Counts Phone Calls in Ad ...
Oct 25, 2011 . Google AdWords is going beyond the click. Soon, the company's key advertising product won't just let advertisers bid for phone calls; it will .
http://www.adweek.com/news/advertising-branding/google-s-ad-rank-consider-phone-calls-not-just-clicks-136053

More phone numbers eligible for click-to-call ads in the UK - Inside ...
Jun 15, 2010 . Our click-to-call ads enable you to include a clickable phone number as an additional line in your text ads. These are shown to Google users .
http://adwords.blogspot.com/2010/06/more-phone-numbers-eligible-for-click.html

Google Brings Click to Call to Mobile Ads - Search Engine Watch ...
Jan 28, 2010 . If you have an AdWords campaign set up to reach searchers using Google's mobile search, you've got a new feature to enhance your efforts.
http://searchenginewatch.com/article/2051258/Google-Brings-Click-to-Call-to-Mobile-Ads

Google Voice Extension For Chrome Adds Click To Call And Other ...
Jan 23, 2010 . I've just changed my default browser from Safari to Chrome. The reason - the official Chrome Google Voice extension, which was updated on .
http://techcrunch.com/2010/01/23/google-voice-extensions-chrome-chromium/